The fix is simple. Just as we disclose when a call is recorded, we should disclose when AI is on the line
ASC AI Disclosure 501(c)(3): Demand Mandatory AI Transparency
A national movement to require clear, upfront AI disclosure on every call.
Why AI Disclosure Matters
Hidden AI Erodes Trust and Puts Jobs at Risk
Artificial intelligence can now mimic human voices so well that most people can’t tell the difference. While AI can help businesses work more efficiently, it also opens the door to deception.
What consumers and small businesses are asking for is simple: one clear, upfront sentence at the beginning of every AI-driven conversation.
Turning Public Demand Into Lasting Law
Our Mission & The ASC AI Disclosure
This initiative is about more than consumer trust—it’s about protecting jobs, safeguarding our industry, and ensuring that businesses are not undermined by undisclosed AI practices.
Pass Strong Laws.
We’re urging lawmakers to require a single, plain-language disclosure whenever AI is used in conversations, decision-making, or content creation—mirroring long-standing call-recording and telemarketing rules like the TCPA.
Back State Momentum.
States are already acting. Utah’s law is in force, Colorado and Texas have passed broad disclosure requirements, and California, New Jersey, Tennessee, and Illinois are setting complementary standards. Businesses with national footprints are already adopting disclosure-first policies to stay ahead.
Protect Small Businesses and Jobs.
A clear national rule helps small businesses avoid a costly state-by-state compliance maze and keeps American call-center jobs competitive.
Goal:
Research & Data
Go Deeper: Read Robots Reveal Yourself — The AI Call Report
Want the full research behind our campaign?
Our in-depth report analyzes nationwide surveys of consumers and small businesses, showing how hidden AI calls erode trust and threaten jobs.
Join us in making mandatory AI disclosure the law of the land.
Share the message, and help set a national benchmark for transparency.